Skip to content Welcome to Effeect.com (the “Website”), operated by Effeect Agency (“us,” “we,” or “our”). We are committed to protecting your privacy and handling your personal information with care and respect. This Privacy Policy outlines how we collect, use, manage, and protect the information you provide while using our Website and our client reporting services.
Last updated: 01.06.2026
By accessing or using our Website and services, you signify your agreement to this Privacy Policy. If you do not agree with any part of this policy, please do not use our Website or services.
We collect various types of information for multiple purposes to provide and improve our services to you.
Personal Identification Information: Including, but not limited to, name, email address, telephone number, postal address, and other data you choose to provide.
Technical Data: Such as cookies, IP address, browser type, and usage data.
Marketing and Advertising Performance Data: Where you are a client, and with your authorization, we access advertising and analytics performance data associated with your accounts on third-party platforms (such as Google Ads, Google Analytics, and Meta/Facebook Ads). This data includes aggregated metrics such as ad spend, impressions, clicks, conversions, revenue, keyword rankings, and similar performance indicators. We access this data on a read-only basis solely to prepare and deliver reporting to you. We do not collect, store, or process the personal data of your customers or website visitors beyond the aggregated performance metrics provided by these platforms.
We use collected data to:
We use automated tools, including artificial intelligence services, to analyze advertising and analytics performance data and to generate written summaries, insights, and recommendations as part of our reporting to clients. This processing is performed on aggregated performance data and is used solely to help interpret results and inform recommendations. We do not use this data to make decisions that produce legal or similarly significant effects on individuals.
Our services integrate with third-party platforms to retrieve performance data on your behalf. These include, but are not limited to, Google Ads, Google Analytics, Google Search Console, and Meta (Facebook and Instagram) advertising platforms. Our access to and use of information received from these platforms adheres to each platform’s applicable terms and developer policies, including the Google API Services User Data Policy and the Meta Platform Terms. We access this data only with your authorization and only to the extent necessary to provide our reporting services. We do not transfer this data to others except as needed to provide our services, nor do we use it for advertising targeting or sell it to third parties.
We do not share or sell your personal information to third parties except as necessary to provide our services, comply with the law, or protect our rights. Where we use third-party service providers (such as cloud hosting, email delivery, scheduling, and AI processing services) to support our services, those providers may process data on our behalf under appropriate confidentiality and data-protection obligations.
We retain personal and performance data only for as long as necessary to provide our services and fulfill the purposes described in this policy, or as required by applicable law. Where you are a client, you may request that we disconnect platform access and delete associated reporting data at any time by contacting us.
The security of your data is important to us. We implement a variety of security measures to maintain the safety of your personal information, including encrypting access credentials and tokens for third-party platforms and restricting access to authorized personnel. However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure.
Our Website uses cookies, pixels, and similar tracking technologies to track activity on our Website and store certain information. This includes necessary cookies to provide our websites and optional cookies to collect information from you (including your clicks, cursor movements, and screen recordings on our websites) for site functionality and personalization, usage analytics, and marketing. You can manage your cookie preferences through our cookie banner or your browser settings.
We use Calendly for scheduling and managing appointments. When you use Calendly to book an appointment with us, Calendly may collect personal data such as your name, email address, and other information you provide during the booking process. Calendly’s use of your data is governed by its own privacy policy.
You have certain rights regarding the personal information we hold about you, including the right to access, correct, delete, or restrict the use of your personal data, and the right to withdraw consent. To exercise these rights, please contact us using the details below.
Our services do not address anyone under the age of 18 (“Children”). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with personal data, please contact us.
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date above. You are advised to review this Privacy Policy periodically for any changes.
If you have any questions about this Privacy Policy, please contact us by email at info@effeect.com